My passion lies in designing experiences that genuinely better people’s lives, fueled by an insatiable curiosity for continuous growth and learning.
I’m a native Spanish speaker, I possess strong English communication skills, which I am constantly refining.
I believe inspiration sparks from every corner of life. By embracing diverse experiences—from reading and music to meditation and observing nature—I continuously learn, allowing me to connect disparate ideas and fuel my creative process.
I’m dedicated to enhancing lives through thoughtful design. With a strong foundation in the research process, Agile development environments, and design frameworks like Design Thinking and User-Centered Design, I bring a creative yet methodical approach to teams focused on solving people’s real-world problems.
I’m grateful to thrive in this connected era, leveraging AI to transform design workflows—from drafting flows and exploring edge cases to validating assumptions and accelerating ideation and delivery. I actively use tools like UX Pilot, Google Stitch, Figma AI, ChatGPT, and Claude to craft emotional experiences at the intersection of art, design, and AI.
My career has been a dynamic evolution, building from a strong foundation in development to a specialized focus on impactful UX/UI design. I thrive on translating complex challenges into intuitive, user-centric solutions that drive measurable results.
At Alivi Company, I lead the end-to-end UX/UI design for a comprehensive product ecosystem serving Medicaid/Medicare members and providers across the U.S. My work spans the entire product lifecycle, from in-depth user research and information architecture to crafting robust design systems and defining front-end specifications.
Key Products & Impact:
I’ve driven the design for critical applications, including:
Core Responsibilities & Innovations:
My role encompasses a wide range of UX/UI disciplines:
I consistently collaborate cross-functionally with Product Managers, Engineers, and Support Teams to transform complexity into clarity, ultimately delivering products that are both highly usable and scalable.
At Widetech Group, I led the user experience and partnered closely with product, engineering, and data counterparts to significantly enhance overall product quality, value, and user experience.
Key Contributions:
As a Web Designer, I specialized in UX/UI design, creating and editing digital newsletters in web format. My responsibilities also included the design and development of applications, tracking digital product consumption metrics, and strategizing digital marketing campaigns for clients.
In my role as Lead Designer, I was responsible for leading Design teams to achieve project goals, managing resources, planning activities, evaluating results, and serving as a key mediator with clients to ensure project success and client satisfaction.
I designed and developed comprehensive access control and credential management systems. Using the Model-View-Controller (MVC) paradigm, I integrated these systems with hardware for credential printing. My responsibilities spanned the full software lifecycle, from research and design (utilizing Photoshop and Fireworks for UI elements) to implementation with PHP, MySQL, CSS, and HTML. I also played an active role in planning, executing, and training staff during a critical migration to a customized Debian 7 open-source platform.
As an instructor, I facilitated courses and workshops on a wide range of topics, including web design with Dreamweaver, responsive web design, web design with Bootstrap 3, web fundamentals (HTML, CSS, JavaScript), graphic design, and basic programming in JavaScript, C, PHP + MySQL. My role involved empowering students and entrepreneurs with essential digital skills.
As a Freelance Web Developer, I managed direct client engagement, negotiation, and project planning. My work included partial requirements gathering, defining software architecture, and supervising interface design to ensure adherence to essential UX, UI, and usability standards. I also was responsible for the production of wireframes tailored to each project’s specific environment. This experience provided me with a comprehensive understanding of the full web development lifecycle from a client-facing perspective.
I’m seeking a company that values high-performing teams where we learn and grow together. I thrive on projects that are deeply user-focused, with a strong UX vision seamlessly integrated into development. The opportunity to work with significant clients on challenging projects is also key. Beyond that, I’m looking for an environment that champions continuous learning and growth, perhaps through meetups, training, or cultural activities. Ultimately, a flexible and dynamic work culture is essential for me to do my best work.
I’ve actively participated in and led numerous educational programs, mentoring hundreds of professionals, students, and entrepreneurs to enhance their skills. My teaching covers a broad spectrum of topics, including coding, web development foundations, design principles, web design, branding, and graphic design.
Curriculum Highlights:
My passion for design extends to branding, where I love to abstract concepts and meanings into powerful brand symbols. I focus on infusing each brand with a distinct tone and personality, truly bringing them to life.
Here some examples, and you can consult a complete library at Behance
Since 2008 I had been working in tech as a software developer, over time my career had been focusing on front-end development, web design and then user interfaces design (UI).
During the last six years my main focus has been user research and User Centered Design to come up with solutions that improve people’s experience (UX).
Also, I have participated in educational programs, planning and teaching hundreds of professionals, students and entrepreneurs to learn and improve their skills in coding, design concepts, web design, branding and graphic design. Therefore, I like to apply all my experience in software development, design, research, and education on digital products´ conceptualization and creation.
I’m familiar with research process, agile developing environments and design frameworks like Design Thinking or User Centered Design, so, I can bring to the table my creative but methodical process to teams that seek solutions to people’s real problems.
UX/UI Designer | Widetech Group. Mar 2019 – Nov 2022.
Web designer | Brilliant Digital Network. Nov 2017 – Mar 2019.
Creative project manager | Enfonque Agency. Jan 2015 – Dec 2018.
Course facilitator (coding and design) | Kambig centro de estudios. Mar 2011 – Nov 2017.
Software developer | Zonfipca. Jun 2012 – Oct 2014.
Freelance web developer | 2009 – 2013.
Bachelor Science in Computing | La Universidad del Zulia. Mar 2004 – Nov 2008.
Google UX Design Professional Certificate | Google – Coursera. Oct 2021.
Product Design School | Platzi. Jul 2021.
Teaching skills certified | Universidad Pedagógica Experimental Libertador. 2011.
B2 English Level.